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Aquí están las campañas nominadas en Cannes Lions en la categoría Brand Experience & Activation

Cannes Lions
Como cada año, Francia es el epicentro de uno de los eventos de la industria publicitaria, marketing y Below The Line más importantes: Festival Cannes Lions.

Como cada año, Francia es el epicentro de uno de los eventos de la industria publicitaria, marketing y Below The Line más importantes: Festival Cannes Lions.

Este año, este festival llega a su edición número 65, la cual promete ser un evento en donde la creatividad, innovación, nuevas tecnologías, historias y buenas ideas serán los invitados de honor.

Durante la edición del año pasado, el Festival Cannes Lions reportó un total de 41,170 trabajos, divididos en 20 categorías, cifra que para este 2018 podría haber aumentado.

Tal como ocurre en cada entrega, los organizadores y jurado dan a conocer las campañas nominadas, así como la agencia creativa y anunciantes.

En esta ocasión, damos a conocer la lista final de aquellas piezas creativas que integran la categoría de Brand Experience & Activation.

Cabe destacar que entre loas personalidades que fungen como jurado este año se encuentran:

  • Rob Reilly, director creativo global de McCann Worldgroup, Brand Experience & Activation Lions.
  • Marc Maleh, director global de la agencia Havas, Creative Data Lions.
  • Nick Law, director creativo global de Publicis Groupe, Creative E-commerce Lions
Shortlist (Brand Experience & Activation Lions)
Track Cat. No Entry No Title Brand Product Entrant Company Entrant Country Idea Creation Production Media PR Additional
A01 (Food & Drink)
Experience A01/011 00143 PROBABLY TEDX Carlsberg Group CARLSBERG BEER HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels NOBODY Copenhagen
Experience A01/014 00236 FUNNY FEET SHOE STORE UNILEVER FUNNY FEET LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid COW EVENTS Madrid
Experience A01/015 00335 FIGHT FOR TERRITORY LION STEINLAGER DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland DDB GROUP NEW ZEALAND Auckland APN OUTDOOR Auckland DDB GROUP NEW ZEALAND Auckland LION Auckland
Experience A01/032 01048 GENE PROJECT CASE STUDY UNILEVER MARMITE adam&eveDDB London UNITED KINGDOM adam&eveDDB London
Experience A01/059 01610 THE GIF TRILOGY SAN MIGUEL MANILA BEER LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid LA JOYA PRODUCCIONES Madrid FREE YOUR MIND Madrid
Experience A01/070 01846 SHARE A COKE 1,000 NAME CELEBRATION COCA-COLA COKE FITZCO//McCANN Atlanta USA FITZCO//McCANN Atlanta CASANOVA//McCANN New York / SCORE A SCORE Los Angeles FORTYFOUR Atlanta
Experience A01/075 01761 EXCLUSIVE THE RAINBOW MARS WRIGLEY CONFECTIONERY SKITTLES DDB CHICAGO USA DDB CHICAGO MJZ Los Angeles / THE MILL Chicago MEDIACOM Chicago / STARCOM Chicago OLSON ENGAGE Chicago
A02 (Other FMCG)
Experience A02/005 00441 SELFIESTIX MARS PEDIGREE COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO Auckland FINCH Auckland WAVEMAKER Auckland BLOCKHEAD Auckland / DEPARTMENT OF POST Auckland
Experience A02/006 00685 VANISH ‘LOVE FOR LONGER’ RECKITT BENCKISER VANISH HAVAS LONDON UNITED KINGDOM HAVAS LONDON ANGELL SOUND London / BIG BUOY London / UNIT 9 FILMS London ZENITH London
Experience A02/021 01873 THE TOUGHEST BAG GLAD GLAD FORCEFLEX PLUS ADVANCED PROTECTION KITCHEN TRASH BAG FCB CHICAGO USA FCB CHICAGO LORD + THOMAS Chicago
A03 (Healthcare)
Experience A03/004 00072 THE SURVIVORS COLLECTION BREAST CANCER FOUNDATION NEW ZEALAND OCTOBER AWARENESS MONTH COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO Auckland MATCH PHOTOGRAPHERS Auckland STARCOM Auckland SIXTY FOUR Auckland
Experience A03/005 00459 HIGH RISK ATHLETES PEPSI CO. GATORADE SANCHO BBDO Bogotá COLOMBIA SANCHO BBDO Bogotá SANCHO BBDO Bogotá SANCHO BBDO Bogotá
Experience A03/007 00652 REMISSION BELL ST. LOUIS CHILDREN’S HOSPITAL BILLBOARD WITH A BELL J. WALTER THOMPSON CANADA Toronto CANADA J. WALTER THOMPSON CANADA Toronto OUTFRONT MEDIA St. Louis
Experience A03/010 00806 GOOD MORNING PEYTON NORD NORD CDM NEW YORK USA CDM NEW YORK CDM NEW YORK  / WASHINGTON SQUARE ARTS & FILMS New York
Experience A03/023 01614 VR VACCINE HERMES PARDINI DIAGNOSIS LAB OGILVY BRASIL São Paulo BRAZIL OGILVY BRASIL São Paulo SHUTTERSTOCK New York / SONIDO São Paulo / VETOR FILMES São Paulo OGILVY BRASIL São Paulo HERMES PARDINI São Paulo
Experience A03/027 01617 STORIES TO INHALE CLIN KIDS NEBULIZER MASKS FOR CHILDREN NBS São Paulo BRAZIL NBS São Paulo CANJA AUDIO CULTURE Curitiba / DIRTY WORK São Paulo / DOMO PRODUCOES São Paulo / LUEGO Mogi Das Cruzes / ROMEU&JULIETA ESTúDIO Palmeira das Missões NBS São Paulo NBS São Paulo CASA LOCOMOTIVA São Paulo / DOGS CAN FLY São Paulo / P+E GALERIA DIGITAL São Paulo
A04 (Consumer Durables)
Experience A04/010 00325 IKEA PEE AD IKEA SWEDEN IKEA CRIB AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA Stockholm AKESTAM HOLST NOA Stockholm CARAT Stockholm AKESTAM HOLST NOA Stockholm
Experience A04/026 01232 37.5 CLIFFSIDE SHOP 37.5®TECHNOLOGY CLOTHING WORKINPROGRESS Boulder USA WORKINPROGRESS Boulder SHINE AND POLISH Denver SHINE AND POLISH Denver
Experience A04/032 02013 DUTCH MASTERJUICES ROYAL PHILIPS BRAND SPONSORSHIP KITCHEN APPLIANCES OGILVY SINGAPORE SINGAPORE OGILVY AMSTERDAM  / OGILVY SINGAPORE DARE CREATIVE Amsterdam / OGILVY London / WEFILM Amsterdam FLEISHMANHILLARD Dublin COMPOUND Amsterdam / HOGARTH WORLDWIDE Singapore / JELIER EN SCHAAF Diemen / MACLOUD AMSTERDAM  / MASSIVE MUSIC Amsterdam
Experience A04/037 02196 DEISEL – GO WITH THE FAKE DIESEL DIESEL DIESEL Breganze ITALY PUBLICIS ITALY Milan / PUBLICIS New York COSMO STREET New York / RIVAL SCHOOL PICTURES New York PARK PICTURES New York
Experience A04/041 11619 TEAM IN FLIGHT INTEL TEST INTEL CORPORATION Santa Clara USA AGENCY INSIDE Santa Clara BEAST San Francisco / INTEL CORPORATION Santa Clara / LIME STUDIOS Santa Monica / MPC LA Culver City / PULSE FILMS Los Angeles
A05 (Automotive)
Experience A05/006 00147 CAMELPOWER NISSAN MIDDLE EAST DESERT LINEUP TBWA\RAAD Dubai UNITED ARAB EMIRATES TBWA\RAAD Dubai NATIONAL GEOGRAPHIC ABU DHABI  / STOKED Beirut OMD Dubai
Experience A05/010 00231 PAY WITH VIEWS OPEL OPEL CARS J. WALTER THOMPSON AMSTERDAM THE NETHERLANDS J. WALTER THOMPSON AMSTERDAM DOOGLE AMSTERDAM CARAT Amsterdam
Experience A05/012 00474 SAFECAP FORD MOTOR COMPANY FORD TRUCKS GTB BRASIL São Paulo BRAZIL GTB BRASIL São Paulo BOLHA São Paulo GTB BRASIL São Paulo
Experience A05/034 01356 RECRUITING CAR VOLVO VOLVO S90 FAMOUSGREY BRUSSELS BELGIUM FAMOUSGREY BRUSSELS FAMOUSGREY BRUSSELS FAMOUS RELATIONS Brussels
Experience A05/038 01369 NISSAN’S FOLLOW THE BALL NISSAN DO BRASIL NISSAN KICKS LEW’LARA\TBWA São Paulo BRAZIL LEW’LARA\TBWA São Paulo LEW’LARA\TBWA São Paulo / MUGSHOT São Paulo LEW’LARA\TBWA São Paulo
Experience A05/067 01902 VOLVO LIVE REVIEWS VOLVO VOLVO XC60 GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo GREY BRAZIL São Paulo
A06 (Retail)
Experience A06/002 00203 THE MOST GERMAN SUPERMARKET EDEKA ZENTRALE AG & CO. KG RETAIL JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg MARKENFILM CROSSING Hamburg
Experience A06/005 00223 SCARY CLOWN NIGHT BURGER KING BURGER LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid F16 Madrid / ONLY 925 Madrid ALISON BROD MARKETING AND COMMUNICATIONS New York / WEBER SHANDWICK London
Experience A06/006 00004 LOVING “IT” BURGER KING DEUTSCHLAND GMBH BURGER KING GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER Hamburg RABBICORN FILMS Hamburg / SLAUGHTERHOUSE VISUAL MANUFACTURING Hamburg VIZEUM DEUTSCHLAND Hamburg EMANATE München BURGER KING DEUTSCHLAND GMBH Hannover
Experience A06/015 00374 XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL MICROSOFT XBOX DESIGN LAB McCANN LONDON UNITED KINGDOM McCANN LONDON CRAFT WORLDWIDE London / FOREAL Trier / MRM//McCANN LONDON McCANN LONDON AYZENBERG Seattle / HELLOWORLD New York / MICROSOFT XBOX Redmond
Experience A06/049 01732 BLACK SUPERMARKET CARREFOUR CARREFOUR CARREFOUR Massy FRANCE MARCEL Paris DMBM Paris / GUM Paris / ICONOCLAST Paris / NIGHTSHIFT Paris / PRODIGIOUS Paris
Experience A06/054 01792 THE FLIP MCDONALD’S MCDONALD’S WE ARE UNLIMITED Chicago USA WE ARE UNLIMITED Chicago OMD USA Chicago RESOLUTION MEDIA Chicago
A07 (Travel)
Experience A07/003 00210 BVG X ADIDAS – THE TICKET-SHOE BERLINER VERKEHRSBETRIEBE (BVG) THE LIMITED EDITION BVG X ADIDAS ORIGINALS EQT 93/BERLIN, THE SNEAKER THAT’S A YEARLY TICKET. JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg ACHTUNG! Hamburg GUD.BERLIN  / MARKENFILM CROSSING Hamburg / VIRUS Hamburg
Experience A07/022 00881 SWEDEN ON AIRBNB VISIT SWEDEN SWEDEN FORSMAN & BODENFORS Gothenburg SWEDEN FORSMAN & BODENFORS Gothenburg FORSMAN & BODENFORS Gothenburg FORSMAN & BODENFORS Gothenburg AIRBNB San Francisco / SMFB ENGINE Olso
Experience A07/023 00809 THE 72 HOUR CABIN VISIT SWEDEN SWEDEN, THE COUNTRY, AS A DESTINATION FOR TRAVELERS. PRIME WEBER SHANDWICK Stockholm SWEDEN PRIME WEBER SHANDWICK Stockholm NICE ONE Stockholm PRIME WEBER SHANDWICK Stockholm PRIME WEBER SHANDWICK Stockholm TURISTRåDET VäSTSVERIGE Göteborg / VISIT SWEDEN Stockholm
Experience A07/026 01007 FRIENDLY PHOTOGRAPHY BAN IN BERGÜN GRAUBÜNDEN FERIEN HOLIDAY REGION BERGÜN GRAUBüNDEN FERIEN Chur SWITZERLAND JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich
A08 (Leisure)
Experience A08/020 01125 THE DAILY SHOW PRESENTS: THE DONALD J. TRUMP PRESIDENTIAL TWITTER LIBRARY COMEDY CENTRAL THE DAILY SHOW WITH TREVOR NOAH COMEDY CENTRAL New York USA 23 STORIES X CONDE NAST New York / COMEDY CENTRAL New York 23 STORIES X CONDE NAST New York / COMEDY CENTRAL New York COMEDY CENTRAL New York COMEDY CENTRAL New York
Experience A08/022 01032 TOUCHING MASTERPIECES NEURODIGITAL HAPTIC GLOVES GEOMETRY GLOBAL Prague CZECH REPUBLIC GEOMETRY GLOBAL Prague GEOMETRY GLOBAL Prague GEOMETRY GLOBAL Prague
Experience A08/028 01316 LIMITLESS SENDA ATHLETICS SENDA LIMITLESS SENDA ATHLETICS Berkeley USA GREY ARGENTINA Buenos Aires FIGHT FILMS Buenos Aires / PAPAMUSIC Buenos Aires / SODA PASTA Buenos Aires
Experience A08/037 02189 UNIVERSAL LOVE MGM RESORTS INTERNATIONAL MGM RESORTS McCANN NEW YORK USA McCANN NEW YORK CRAIG & KARL New York / TROLLBÄCK New York / WOOL & TUSK New York SUNSHINE SACHS & ASSOCIATES New York / YOUR MAJESTY Amsterdam
A09 (Media / Entertainment)
Experience A09/005 00109 LA FORÊT – BET ON A MURDERER FRANCE TÉLÉVISIONS – FRANCE 3 LA FORÊT (TV SERIES) FRANCE TÉLÉVISIONS Paris FRANCE PUBLICIS CONSEIL Paris HENRY Paris / WINAMAX Paris PUBLICIS CONSEIL Paris PUBLICIS CONSEIL Paris
Experience A09/006 00164 LIKE WHAT YOU HATE VICE MEDIA DENMARK LIKEWHATYOUHATE.COM VICE MEDIA SCANDINAVIA Copenhagen DENMARK VIRTUE SCANDINAVIA Copenhagen KOALITION New York / VIRTUE SCANDINAVIA Copenhagen VIRTUE SCANDINAVIA Copenhagen VIRTUE SCANDINAVIA Copenhagen
Experience A09/021 00752 ELTON JOHN LEGACY ROCKET ENTERTAINMENT FAREWELL YELLOW BRICK ROAD TOUR SPINIFEX GROUP Los Angeles USA ROCKET ENTERTAINMENT London / SPINIFEX GROUP Los Angeles GOOGLE Mountain View / SPINIFEX GROUP Los Angeles ROGERS & COWAN New York AEG PRESENTS New York
Experience A09/025 00848 BLACK FUTURE SOCIAL CLUB NETFLIS BLACK MIRROR SEASON 3 DUDE Milan ITALY DUDE Milan DUDE Milan
Experience A09/026 00857 FINDING FARIÑA MADRID BOOKSELLERS DIGITAL BOOK DDB SPAIN Madrid SPAIN DDB SPAIN Madrid THE CROWD CAVE Barcelona QMS COMUNICACION Madrid
Experience A09/028 00889 GAME OF TORRENTS MEDIAMARKT ENTERTAINMENT (TV SERIES ON DVD & BLU-RAY) WUNDERMAN Antwerp BELGIUM WUNDERMAN Antwerp WUNDERMAN Antwerp
Experience A09/048 01865 ASTRONAUT REALITY HELMET NATIONAL GEOGRAPHIC NATGEO McCANN NEW YORK USA McCANN NEW YORK FRAMESTORE New York / TOMORROW LAB New York
Experience A09/049 01800 STORIES OVER GRAY AMAZON AMAZON KINDLE VML São Paulo BRAZIL VML São Paulo AUDIOMAN São Paulo / ZEPPELIN FILMES São Paulo MONSTER FILMS São Paulo
Experience A09/050 01787 FOOTBALL DECODED MICROSOFT XBOX / FIFA 18 McCANN LONDON UNITED KINGDOM McCANN LONDON CRAFT WORLDWIDE London / McCANN LONDON  / SOMESUCH London / TWENTYFOUR SEVEN Madrid CARAT London MICROSOFT CORPORATION Reading
Experience A09/058 02184 SHEQUEL THE WILD DECTECTIVES RESTAURANT AND BOOKSTORE DIESTE Dallas USA DIESTE Dallas
Experience A09/060 01492 DISCLOSURE CAPTION CARTA CAPITAL MEDIA Y&R BRAZIL São Paulo BRAZIL Y&R BRAZIL São Paulo
Experience A09/065 02256 BIHOR COUTURE BEAU MONDE STYLE BEAU MONDE MAGAZINE McCANN BUCHAREST ROMANIA McCANN BUCHAREST UM BUCHAREST MRM//MCCANN BUCHAREST
A10 (B2B)
Experience A10/005 00633 THE ORIGINAL BRUSHES OF EDVARD MUNCH ADOBE ADOBE PHOTOSHOP CC ABBY PRIEST Stockholm SWEDEN ABBY PRIEST Stockholm ABBY PRIEST Stockholm
Experience A10/017 02139 EMOTIONAL PULSE SEIDOR MANAGEMENT SOFTWARE AND IT SERVICES CONSULTING YSLANDIA Madrid SPAIN YSLANDIA Madrid YSLANDIA Madrid
A11 (Consumer Services)
Experience A11/020 01092 UNLIMITED APOLOGIES ENTEL ENTEL UNLIMITED CALLS McCANN LIMA PERU McCANN LIMA
Experience A11/027 01272 SAY IT TIKA VODAFONE NEW ZEALAND BRAND FCB NEW ZEALAND Auckland NEW ZEALAND FCB NEW ZEALAND Auckland FCB NEW ZEALAND Auckland FCB NEW ZEALAND Auckland
Experience A11/038 01940 THE WOMAN BEHIND THE VEIL AL RAJHI BANK CARD FP7/RUH Riyadh SAUDI ARABIA FP7/RUH Riyadh MILLIMETER PRODUCTIONS Jeddah / PIXEL MOB Beirut FP7/RUH Riyadh FP7/RUH Riyadh
A12 (Corporate Social Responsibility (CSR) / Corporate Image)
Experience A12/017 00178 UNSEEN STARS GE GE BBDO NEW YORK USA BBDO NEW YORK OBSCURA DIGITAL San Francisco SMALL GIRLS PR New York
Experience A12/020 00412 SAVE OUR SPECIES LACOSTE LACOSTE BETC Paris FRANCE BETC Paris ALLSO Paris
Experience A12/021 00251 TOUCH YOUR FOOTBALLS LÍBERO VALDERRAMA LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid LOS NOTARIOS Bogotá ELIS LIMITADA Rio de Janeiro
Experience A12/035 00719 CLOROX DROPPER FROG CLOROX PUERTO RICO CLOROX PHD PUERTO RICO Guaynabo PUERTO RICO DDB Guaynabo PHD PUERTO RICO Guaynabo PHD PUERTO RICO Guaynabo
Experience A12/054 00824 HANDICAB FORD NEDERLAND B.V. FORD HANDICAB OGILVY AMSTERDAM THE NETHERLANDS OGILVY AMSTERDAM HIELKE PRAAGMAN Amsterdam / HOLY FOOLS Amsterdam / KAPSALON Amsterdam / OGILVY AMSTERDAM  / TUSSEN KADIJKEN Amsterdam MINDSHARE Amsterdam OGILVY AMSTERDAM
Experience A12/057 01060 UBER MOM UBER CANADA UBER CANADA ZULU ALPHA KILO Toronto CANADA ZULU ALPHA KILO Toronto REDLAB  Toronto / ZULU ALPHA KILO Toronto / ZULUBOT Toronto UBER Toronto
Experience A12/073 01891 RICKY BRASIL FORBES BRASIL CORPORATE IMAGE OGILVY BRASIL São Paulo BRAZIL OGILVY BRASIL São Paulo EVIL TWIN São Paulo / NEXO.AI São Paulo / NOTAN STUDIO São Paulo / STRATOSTORM São Paulo / TRATOR FILMES São Paulo OGILVY BRASIL São Paulo OGILVY BRASIL São Paulo FORBES BRASIL São Paulo
Experience A12/076 01851 PROJECT FREE PERIOD JOHNSON & JOHNSON STAYFREE SANITARY PADS DDB MUDRA GROUP Mumbai INDIA DDB MUDRA GROUP Mumbai MOTHERSHIP PRODUCTIONS Mumbai / PRERANA ANTI-TRAFFICKING Mumbai
Experience A12/084 02033 AUTISM CAN WORK ANDROS AUTISM RECRUITMENT WEBSITE SERVICEPLAN FRANCE Paris FRANCE SERVICEPLAN FRANCE Paris TRINITY FILMS Paris SERVICEPLAN FRANCE Paris
Experience A12/099 01727 TXT 2 HELP NY–PRESBYTERIAN HOSPITAL CRISIS TEXT LINE AREA 23, AN FCB HEALTH NETWORK COMPANY New York USA AREA 23, AN FCB HEALTH NETWORK COMPANY New York AREA 23, AN FCB HEALTH NETWORK COMPANY New York AREA 23, AN FCB HEALTH NETWORK COMPANY New York
A13 (Not-for-profit / Charity)
Experience A13/012 00144 #SPEEDTALK OVK/PEVR (PARENTS OF ROAD VICTIMS) ROAD SAFETY AWARENESS ORGANISATION HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels
Experience A13/027 00574 SCOUT VIEW THE GUIDES AND SCOUTS OF SWEDEN YOUTH ORGANISATION GARBERGS Stockholm SWEDEN GARBERGS Stockholm GARBERGS Stockholm
Experience A13/028 00720 AID MEDIA OAAPR OUTDOOR DDB Guaynabo PUERTO RICO DDB Guaynabo DDB Guaynabo DDB Guaynabo DDB Guaynabo
Experience A13/032 00819 HELP A DANE THE DANISH CANCER SOCIETY & TRYGFONDEN THE DANISH CANCER SOCIETY & TRYGFONDEN &CO Copenhagen DENMARK &CO Copenhagen &CO Copenhagen OATH Copenhagen
Experience A13/062 01599 FORBIDDEN STORIES FREEDOM VOICES NETWORK THE FORBIDDEN STORIES PLATFORM J. WALTER THOMPSON PARIS FRANCE J. WALTER THOMPSON PARIS
Experience A13/063 01522 OCEAN OF THE FUTURE GREENPEACE GREENPEACE OGILVY London UNITED KINGDOM OGILVY London GRAMERCY PARK STUDIOS London / HOI POLLOI London / OGILVY London / SOUNDTREE MUSIC London / UNIT London KINETIC WORLDWIDE London / OCEAN OUTDOOR London
Experience A13/085 01642 GREGORIO REMASTERED AYUDA EN ACCIÓN NGO AYUDA EN ACCION Lima PERU CIRCUS GREY PERU Lima KAZOO AUDIO Lima / KUBRICK Lima CIRCUS GREY PERU Lima CIRCUS GREY PERU Lima
Experience A13/086 02082 BORDEAUX 2050 AJE ALCOHOLIC BEVERAGES McCANN PARIS Clichy FRANCE McCANN PARIS Clichy LES IMPRODUCTIBLES Paris / STUDIO GRANDE ARMEE Paris WEBER SHANDWICK Paris M STORIES Clichy
Experience A13/088 01924 ROBOCALLS TEAM GLEASON TEAM GLEASON OGILVY Chicago USA OGILVY Chicago JOINERY Culver City TEAM GLEASON New Orleans
Experience A13/090 02265 BILLBOARDS BEYOND BORDERS REPORTERS WITHOUT BORDERS SWEDEN REPORTERS WITHOUT BORDERS SWEDEN AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA Stockholm AKESTAM HOLST NOA Stockholm / FROM STOCKHOLM WITH LOVE Stockholm
Experience A13/097 20184 SKINS OF PEACE AMNESTY INTERNATIONAL INSTITUTIONAL TBWA\RAAD Dubai UNITED ARAB EMIRATES TBWA\RAAD Dubai OMD Dubai FACEBOOK DUBAI
B01 (Social Engagement & Integration for Live Experience)
Experience B01/005 00211 BVG X ADIDAS – THE TICKET-SHOE BERLINER VERKEHRSBETRIEBE (BVG) THE LIMITED EDITION BVG X ADIDAS ORIGINALS EQT 93/BERLIN, THE SNEAKER THAT’S A YEARLY TICKET. JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg ACHTUNG! Hamburg GUD.BERLIN  / MARKENFILM CROSSING Hamburg / VIRUS Hamburg
Experience B01/006 00204 THE MOST GERMAN SUPERMARKET EDEKA ZENTRALE AG & CO. KG RETAIL JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg MARKENFILM CROSSING Hamburg
Experience B01/011 00160 TO THE LAST TREE STANDING GREENPEACE POLAND SAVING THE BIAŁOWIEŻA FOREST OGILVY POLAND Warsaw POLAND AMP POLAND Warsaw / OGILVY POLAND Warsaw / SHOOTME VISUAL ARTISTS Warsaw / SOUNDS GOOD Warsaw AMP POLAND Warsaw / EXPRESSO POST PRODUCTION Warsaw / GAMESET Warszawa / GEOBOXERS Copenhagen / SHOOTME VISUAL ARTISTS Warsaw GAMESET Warszawa / LIFETUBE Warsaw / NEW AGE MEDIA Warsaw / OGILVY POLAND Warsaw GREENPEACE POLAND Warsaw / OGILVY POLAND Warsaw
Experience B01/014 00242 LIVE MOMENT OF SILENCE SANDY HOOK PROMISE SANDY HOOK PROMISE BBDO NEW YORK USA BBDO NEW YORK
Experience B01/019 00434 FIFA 18 MORE THAN A GAME EA SPORTS FIFA 18 adam&eveDDB London UNITED KINGDOM adam&eveDDB London SMUGGLER London
Experience B01/033 01166 THE PARALYMPIC NETWORK CANADIAN PARALYMPIC COMMITTEE THE PYEONGCHANG 2018 PARALYMPIC WINTER GAMES BBDO TORONTO CANADA BBDO TORONTO ALTER EGO Toronto / ASYMETRIC MEDIA Toronto / GRAYSON MATTHEWS Toronto / MARRIED TO GIANTS Toronto
Experience B01/036 01011 FRIENDLY PHOTOGRAPHY BAN IN BERGÜN GRAUBÜNDEN FERIEN HOLIDAY REGION BERGÜN GRAUBüNDEN FERIEN Chur SWITZERLAND JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich
Experience B01/060 01847 SHARE A COKE 1,000 NAME CELEBRATION COCA-COLA COKE FITZCO//McCANN Atlanta USA FITZCO//McCANN Atlanta CASANOVA//McCANN New York / SCORE A SCORE Los Angeles FORTYFOUR Atlanta
Experience B01/064 01762 EXCLUSIVE THE RAINBOW MARS WRIGLEY CONFECTIONERY SKITTLES DDB CHICAGO USA DDB CHICAGO MJZ Los Angeles / THE MILL Chicago MEDIACOM Chicago / STARCOM Chicago OLSON ENGAGE Chicago
Experience B01/076 02253 CRASH TEST SÉCURITÉ ROUTIÈRE ROAD SAFETY DDB PARIS FRANCE DDB PARIS STINK STUDIOS Paris / STUDIO 5 Paris
B02 (Use of Mobile & Devices)
Experience B02/018 00397 02.38 AM SNCF SNCF NETWORK TBWA\PARIS FRANCE TBWA\PARIS TBWA\DAN PARIS  / TBWA\ELSE Paris
Experience B02/036 00583 KPN SAFE LOCK KPN TELECOM N=5 Amsterdam THE NETHERLANDS N=5 Amsterdam CODE&CODING Amsterdam / HOLY FOOLS Amsterdam / N=5 Amsterdam A BIGGER CIRCLE Amsterdam / MAAK Amsterdam / MINDSHARE Amsterdam KOOLHOVEN & PARTNERS Amsterdam ALPHA.ONE Rotterdam / MAKE EM SAY Amsterdam / MONALYSE Rotterdam
Experience B02/048 01213 PREDICT TO PREVENT SAMSUNG DEPRESSION AWARENESS CAMPAIGN BBDO BANGKOK THAILAND BBDO BANGKOK 1MOBY Bangkok
Experience B02/050 00980 RAIN WI-FI TELE2 RAIN-POWERED 4G-ROUTER GEOMETRY GLOBAL Moscow RUSSIA GEOMETRY GLOBAL Moscow BC COMMUNICATIONS Saint Petersburg MARIA SHAKHOVA PR AGENCY Saint Petersburg STUDIO 2.35 Moscow
Experience B02/058 01077 FEMPLEA FUNDACIÓN MUJERES EN IGUALDAD THE FIRST FEMALE LABOR MARKETPLACE THAT FIGHTS GENDER VIOLENCE WUNDERMAN CATO JOHNSON Buenos Aires ARGENTINA WUNDERMAN CATO JOHNSON Buenos Aires WUNDERMAN CATO JOHNSON Buenos Aires
Experience B02/067 01269 NOT A TARGET TELEPROMPTER UNITED NATIONS OCHA WORLD HUMANITARIAN DAY VML New York USA VML New York JAM3 Toronto VML New York COHN & WOLFE New York FACEBOOK New York
Experience B02/093 02001 MY LINE MINISTRY OF COMMUNICATIONS & TECHNOLOGY VIVE DIGITAL PROGRAM MULLENLOWE SSP3 Bogotá COLOMBIA MULLENLOWE SSP3 Bogotá
Experience B02/109 01905 CORRUPTION DETECTOR RECLAME AQUI VIGIE AQUI GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo
B03 (Use of AR, VR & Mixed Reality)
Experience B03/006 00399 02.38 AM SNCF SNCF NETWORK TBWA\PARIS FRANCE TBWA\PARIS TBWA\DAN PARIS  / TBWA\ELSE Paris
Experience B03/019 00728 PLAY THE CITY THE GRAMMY AWARDS/THE RECORDING ACADEMY THE GRAMMY AWARDS TBWA\CHIAT\DAY LOS ANGELES USA TBWA\CHIAT\DAY LOS ANGELES EG+ WORLDWIDE Long Beach / LIME STUDIOS Santa Monica / SHED Santa Monica / TOOL Los Angeles
Experience B03/027 00753 ELTON JOHN LEGACY ROCKET ENTERTAINMENT FAREWELL YELLOW BRICK ROAD TOUR SPINIFEX GROUP Los Angeles USA ROCKET ENTERTAINMENT London / SPINIFEX GROUP Los Angeles GOOGLE Mountain View / SPINIFEX GROUP Los Angeles ROGERS & COWAN New York AEG PRESENTS New York
Experience B03/044 01115 A/R JORDAN JORDAN BRAND NIKE AIR JORDAN III TINKER SNEAKERS R/GA PORTLAND USA R/GA PORTLAND R/GA PORTLAND R/GA PORTLAND  / SNAPCHAT LENSE TEAM New York DARKSTORE San Francisco / SHOPIFY San Francisco
Experience B03/045 01615 VR VACCINE HERMES PARDINI DIAGNOSIS LAB OGILVY BRASIL São Paulo BRAZIL OGILVY BRASIL São Paulo SHUTTERSTOCK New York / SONIDO São Paulo / VETOR FILMES São Paulo OGILVY BRASIL São Paulo HERMES PARDINI São Paulo
Experience B03/057 01866 ASTRONAUT REALITY HELMET NATIONAL GEOGRAPHIC NATGEO McCANN NEW YORK USA McCANN NEW YORK FRAMESTORE New York / TOMORROW LAB New York
B04 (Digital Installations)
Experience B04/010 00531 NIKE-REACTLAND NIKE CHINA NIKE EPIC REACT NIKE CHINA Shanghai CHINA WIEDEN+KENNEDY SHANGHAI AQUAL Shanghai / UNIT9 London WIEDEN+KENNEDY SHANGHAI
Experience B04/017 00648 CONNECTING SEATS KLM ROYAL DUTCH AIRLINES AIRPLANE DDB & TRIBAL AMSTERDAM THE NETHERLANDS DDB & TRIBAL AMSTERDAM FROLIC STUDIO Amsterdam / IN CASE OF FIRE Amsterdam
Experience B04/021 00754 ELTON JOHN LEGACY ROCKET ENTERTAINMENT FAREWELL YELLOW BRICK ROAD TOUR SPINIFEX GROUP Los Angeles USA ROCKET ENTERTAINMENT London / SPINIFEX GROUP Los Angeles GOOGLE Mountain View / SPINIFEX GROUP Los Angeles ROGERS & COWAN New York AEG PRESENTS New York
Experience B04/032 01227 HUMAN MONUMENTS THALYS THALYS ROSAPARK Paris FRANCE ROSAPARK Paris FIRM STUDIO Paris / ORBIS PARIS / SOVAGE Paris ZENITH Paris
B05 (Tangible & Spatial Technology)
Experience B05/005 00336 FIGHT FOR TERRITORY LION STEINLAGER DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland DDB GROUP NEW ZEALAND Auckland APN OUTDOOR Auckland DDB GROUP NEW ZEALAND Auckland LION Auckland
Experience B05/023 01300 SHOT REVERSE SHOT HUAWEI HUAWEI BUZZMAN Paris FRANCE BUZZMAN Paris BUZZMAN Paris BUZZMAN Paris BUZZMAN Paris
Experience B05/037 01313 LOW COST ZONE SKY AIRLINE TRANSPORT AIRCRAFT GREY CHILE Santiago CHILE GREY CHILE Santiago GREY CHILE Santiago GREY CHILE Santiago SKY AIRLINE Santiago
B06 (Touchpoint Technology)
Experience B06/008 00860 FINDING FARIÑA MADRID BOOKSELLERS DIGITAL BOOK DDB SPAIN Madrid SPAIN DDB SPAIN Madrid THE CROWD CAVE Barcelona QMS COMUNICACION Madrid
Experience B06/012 01214 PREDICT TO PREVENT SAMSUNG DEPRESSION AWARENESS CAMPAIGN BBDO BANGKOK THAILAND BBDO BANGKOK 1MOBY Bangkok
Experience B06/021 10277 THE VOICE OF ART IBM IBM CLOUD OGILVY BRASIL São Paulo BRAZIL OGILVY BRASIL São Paulo BANDA SONORA São Paulo / BANDO São Paulo IN PRESS PORTER NOVELLI São Paulo IBM BRASIL São Paulo
Experience B06/022 01892 RICKY BRASIL FORBES BRASIL CORPORATE IMAGE OGILVY BRASIL São Paulo BRAZIL OGILVY BRASIL São Paulo EVIL TWIN São Paulo / NEXO.AI São Paulo / NOTAN STUDIO São Paulo / STRATOSTORM São Paulo / TRATOR FILMES São Paulo OGILVY BRASIL São Paulo OGILVY BRASIL São Paulo FORBES BRASIL São Paulo
Experience B06/026 01841 DESKTOP ESCAPE KAYAK KAYAK McCANN LONDON UNITED KINGDOM McCANN LONDON CRAFT WORLDWIDE London / McCANN LONDON McCANN LONDON KAYAK London
B07 (Interactive Brand or Product Video)
Experience B07/006 00110 LA FORÊT – BET ON A MURDERER FRANCE TÉLÉVISIONS – FRANCE 3 LA FORÊT (TV SERIES) FRANCE TÉLÉVISIONS Paris FRANCE PUBLICIS CONSEIL Paris HENRY Paris / WINAMAX Paris PUBLICIS CONSEIL Paris PUBLICIS CONSEIL Paris
Experience B07/007 00327 IRRESISTIBLY POINTLESS TRUEVIEW ADS IKEA IKEA FURNITURE AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA Stockholm AKESTAM HOLST NOA Stockholm / BACON FILM Stockholm CARAT Stockholm AKESTAM HOLST NOA Stockholm
Experience B07/019 00933 ADOBE MAKE THE CUT ADOBE ADOBE EDELMAN San Francisco USA EDELMAN San Francisco / UNITED ENTERTAINMENT GROUP New York EDELMAN San Francisco / UNITED ENTERTAINMENT GROUP New York EDELMAN San Francisco EDELMAN San Francisco ADOBE  San Jose / INTERSCOPE RECORDS Los Angeles
Experience B07/024 01408 PERSPECTIVES MOVISTAR CYBERBULLYING CAMPAIGN WUNDERMAN CATO JOHNSON Buenos Aires ARGENTINA WUNDERMAN CATO JOHNSON Buenos Aires WUNDERMAN CATO JOHNSON Buenos Aires
B08 (Tech-led Brand Experience)
Experience B08/025 00190 LIVE LOOPER DOWNTOWN RECORDS THE ACADEMIC BBDO NEW YORK USA BBDO NEW YORK BBDO STUDIOS New York SHORE FIRE Brooklyn
Experience B08/033 00477 SAFECAP FORD MOTOR COMPANY FORD TRUCKS GTB BRASIL São Paulo BRAZIL GTB BRASIL São Paulo BOLHA São Paulo GTB BRASIL São Paulo
Experience B08/070 01040 TOUCHING MASTERPIECES NEURODIGITAL HAPTIC GLOVES GEOMETRY GLOBAL Prague CZECH REPUBLIC GEOMETRY GLOBAL Prague GEOMETRY GLOBAL Prague GEOMETRY GLOBAL Prague
Experience B08/073 01049 GENE PROJECT CASE STUDY UNILEVER MARMITE adam&eveDDB London UNITED KINGDOM adam&eveDDB London
Experience B08/096 01414 INTEL DRONE LIGHT SHOW AT THE OLYMPICS INTEL INTEL DRONE LIGHT SHOW INTEL CORPORATION Santa Clara USA INTEL CORPORATION Santa Clara INTEL CORPORATION Santa Clara INTEL CORPORATION Santa Clara INTEL CORPORATION Santa Clara
Experience B08/097 01616 VR VACCINE HERMES PARDINI DIAGNOSIS LAB OGILVY BRASIL São Paulo BRAZIL OGILVY BRASIL São Paulo SHUTTERSTOCK New York / SONIDO São Paulo / VETOR FILMES São Paulo OGILVY BRASIL São Paulo HERMES PARDINI São Paulo
Experience B08/099 01358 RECRUITING CAR VOLVO VOLVO S90 FAMOUSGREY BRUSSELS BELGIUM FAMOUSGREY BRUSSELS FAMOUSGREY BRUSSELS FAMOUS RELATIONS Brussels
Experience B08/113 01483 CARSALES AUTOADS CARSALES.COM.AU ONLINE AUTOMOTIVE, MOTORCYCLE AND MARINE CLASSIFIEDS BUSINESS CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne CHE PROXIMITY Melbourne CARSALES.COM.AU Melbourne / CHE PROXIMITY Melbourne CHE PROXIMITY Melbourne
Experience B08/137 02002 MY LINE MINISTRY OF COMMUNICATIONS & TECHNOLOGY VIVE DIGITAL PROGRAM MULLENLOWE SSP3 Bogotá COLOMBIA MULLENLOWE SSP3 Bogotá
Experience B08/145 01493 DISCLOSURE CAPTION CARTA CAPITAL MEDIA Y&R BRAZIL São Paulo BRAZIL Y&R BRAZIL São Paulo
Experience B08/147 02266 BILLBOARDS BEYOND BORDERS REPORTERS WITHOUT BORDERS SWEDEN REPORTERS WITHOUT BORDERS SWEDEN AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA Stockholm AKESTAM HOLST NOA Stockholm / FROM STOCKHOLM WITH LOVE Stockholm
B09 (Connected Experience)
Experience B09/005 00161 TO THE LAST TREE STANDING GREENPEACE POLAND SAVING THE BIAŁOWIEŻA FOREST OGILVY POLAND Warsaw POLAND AMP POLAND Warsaw / OGILVY POLAND Warsaw / SHOOTME VISUAL ARTISTS Warsaw / SOUNDS GOOD Warsaw AMP POLAND Warsaw / EXPRESSO POST PRODUCTION Warsaw / GAMESET Warszawa / GEOBOXERS Copenhagen / SHOOTME VISUAL ARTISTS Warsaw GAMESET Warszawa / LIFETUBE Warsaw / NEW AGE MEDIA Warsaw / OGILVY POLAND Warsaw GREENPEACE POLAND Warsaw / OGILVY POLAND Warsaw
Experience B09/044 02259 RACE A NATION VODAFONE TELECOMMUNICATIONS McCANN BUCHAREST ROMANIA McCANN BUCHAREST WAVEMAKER ROMANIA Bucharest
C01 (Customer Retail / In-store Experience)
Experience C01/004 00205 THE MOST GERMAN SUPERMARKET EDEKA ZENTRALE AG & CO. KG RETAIL JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg MARKENFILM CROSSING Hamburg
Experience C01/015 00430 TODAY AT APPLE APPLE INC. APPLE RETAIL STORES APPLE Cupertino USA APPLE Cupertino APPLE Cupertino APPLE Cupertino APPLE Cupertino
Experience C01/016 00532 NIKE-REACTLAND NIKE CHINA NIKE EPIC REACT NIKE CHINA Shanghai CHINA WIEDEN+KENNEDY SHANGHAI AQUAL Shanghai / UNIT9 London WIEDEN+KENNEDY SHANGHAI
Experience C01/064 01733 BLACK SUPERMARKET CARREFOUR CARREFOUR CARREFOUR Massy FRANCE MARCEL Paris DMBM Paris / GUM Paris / ICONOCLAST Paris / NIGHTSHIFT Paris / PRODIGIOUS Paris
Experience C01/070 02113 BULLY JR. BURGER KING WHOPPER DAVID Miami USA DAVID Miami APACHE COLOR Santa Monica / BRICKYARD VFX Los Angeles, CA / COSMO STREET Miami / SMUGGLER Los Angeles BURGER KING Miami
Experience C01/071 02112 WHOPPER NEUTRALITY BURGER KING WHOPPER DAVID Miami USA DAVID Miami COSMO STREET Miami / HERE BE DRAGONS Los Angeles / LAVA STUDIO Miami / THE MILL Los Angeles BURGER KING Miami
Experience C01/074 01793 THE FLIP MCDONALD’S MCDONALD’S WE ARE UNLIMITED Chicago USA WE ARE UNLIMITED Chicago OMD USA Chicago RESOLUTION MEDIA Chicago
Experience C01/082 02198 DEISEL – GO WITH THE FAKE DIESEL DIESEL DIESEL Breganze ITALY PUBLICIS ITALY Milan / PUBLICIS New York COSMO STREET New York / RIVAL SCHOOL PICTURES New York PARK PICTURES New York
C02 (Retail Promotions & Competitions)
Experience C02/008 00005 LOVING “IT” BURGER KING DEUTSCHLAND GMBH BURGER KING GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER Hamburg RABBICORN FILMS Hamburg / SLAUGHTERHOUSE VISUAL MANUFACTURING Hamburg VIZEUM DEUTSCHLAND Hamburg EMANATE München BURGER KING DEUTSCHLAND GMBH Hannover
Experience C02/010 00328 IKEA PEE AD IKEA SWEDEN IKEA CRIB AKESTAM HOLST NOA Stockholm SWEDEN AKESTAM HOLST NOA Stockholm AKESTAM HOLST NOA Stockholm CARAT Stockholm AKESTAM HOLST NOA Stockholm
Experience C02/019 00375 XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL MICROSOFT XBOX DESIGN LAB McCANN LONDON UNITED KINGDOM McCANN LONDON CRAFT WORLDWIDE London / FOREAL Trier / MRM//McCANN LONDON McCANN LONDON AYZENBERG Seattle / HELLOWORLD New York / MICROSOFT XBOX Redmond
Experience C02/021 00443 SELFIESTIX MARS PEDIGREE COLENSO BBDO Auckland NEW ZEALAND COLENSO BBDO Auckland FINCH Auckland WAVEMAKER Auckland BLOCKHEAD Auckland / DEPARTMENT OF POST Auckland
Experience C02/033 01250 EVITA, THE EQUALITY BILL. DDL&CO ARGENTINIAN DELY HAVAS BUENOS AIRES ARGENTINA HAVAS BUENOS AIRES
C03 (360° Customer Journey)
Experience C03/015 01174 USPS OPERATION SANTA US POSTAL SERVICE SHIPPING & MAILING MRM//McCANN New York USA MRM//McCANN New York
D01 (Live B2C Brand Experience or Activation)
Experience D01/006 00206 THE MOST GERMAN SUPERMARKET EDEKA ZENTRALE AG & CO. KG RETAIL JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg MARKENFILM CROSSING Hamburg
Experience D01/008 00272 A DAY WITHOUT WHOPPER BURGER KING WHOPPER DAVID Buenos Aires ARGENTINA DAVID Buenos Aires LANDIA Buenos Aires / PAPAMUSIC Buenos Aires
Experience D01/014 00146 PROBABLY TEDX Carlsberg Group CARLSBERG BEER HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels NOBODY Copenhagen
Experience D01/015 00006 LOVING “IT” BURGER KING DEUTSCHLAND GMBH BURGER KING GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER Hamburg RABBICORN FILMS Hamburg / SLAUGHTERHOUSE VISUAL MANUFACTURING Hamburg VIZEUM DEUTSCHLAND Hamburg EMANATE München BURGER KING DEUTSCHLAND GMBH Hannover
Experience D01/019 00245 LIVE MOMENT OF SILENCE SANDY HOOK PROMISE SANDY HOOK PROMISE BBDO NEW YORK USA BBDO NEW YORK
Experience D01/030 00379 THROUGH THE EYES OF A REFUGEE AMNESTY INTERNATIONAL UNDERSTANDING REFUGEES TBWA\NEBOKO Amsterdam THE NETHERLANDS TBWA\NEBOKO Amsterdam HAZAZAH FILM & PHOTOGRAPHY Amsterdam HILL+KNOWLTON STRATEGIES AMSTERDAM Amsterdam
Experience D01/045 00619 SWAP MY SEAT ALS ALS FUNDRAISING FOR ALS RESEARCH ALS LEAGUE Leuven BELGIUM PUBLICIS BRUSSELS PUBLICIS BRUSSELS
Experience D01/085 01419 SENSORIAL TOURS MINISTERIO DE TURISMO TOURIST CIRCUIT WITH ROUTES FOR THE VISUALLY AND HEARING IMPAIRED MARURI GREY Guayaquil ECUADOR MARURI GREY Guayaquil MARURI GREY Guayaquil MARURI GREY Guayaquil MARURI GREY Guayaquil REDTAEC CIA. OPERADORES Y CONSULTORES Baños
Experience D01/115 01644 THE HONEST PROPOSAL FLORA TRISTAN NGO AGAINST GENDER VIOLENCE FLORA TRISTAN Lima PERU CIRCUS GREY PERU Lima SANGRE Lima / SIN ANESTESIA Lima CIRCUS GREY PERU Lima CIRCUS GREY PERU Lima
Experience D01/120 02025 DUTCH MASTERJUICES ROYAL PHILIPS BRAND SPONSORSHIP KITCHEN APPLIANCES OGILVY SINGAPORE SINGAPORE OGILVY AMSTERDAM  / OGILVY SINGAPORE DARE CREATIVE Amsterdam / OGILVY London / WEFILM Amsterdam FLEISHMANHILLARD Dublin COMPOUND Amsterdam / HOGARTH WORLDWIDE Singapore / JELIER EN SCHAAF Diemen / MACLOUD AMSTERDAM  / MASSIVE MUSIC Amsterdam
Experience D01/127 02156 #HONDANEXTDOOR HONDA CR-V & HR-V SID LEE Paris FRANCE SID LEE Paris MILES Paris
Experience D01/131 01789 FOOTBALL DECODED MICROSOFT XBOX / FIFA 18 McCANN LONDON UNITED KINGDOM McCANN LONDON CRAFT WORLDWIDE London / McCANN LONDON  / SOMESUCH London / TWENTYFOUR SEVEN Madrid CARAT London MICROSOFT CORPORATION Reading
Experience D01/133 01763 EXCLUSIVE THE RAINBOW MARS WRIGLEY CONFECTIONERY SKITTLES DDB CHICAGO USA DDB CHICAGO MJZ Los Angeles / THE MILL Chicago MEDIACOM Chicago / STARCOM Chicago OLSON ENGAGE Chicago
Experience D01/134 01795 THE FLIP MCDONALD’S MCDONALD’S WE ARE UNLIMITED Chicago USA WE ARE UNLIMITED Chicago OMD USA Chicago RESOLUTION MEDIA Chicago
Experience D01/149 01906 VOLVO LIVE REVIEWS VOLVO VOLVO XC60 GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo GREY BRAZIL São Paulo
Experience D01/163 02031 ADOPT PROTECTION NEW YORK SECOND CHANCE RESCUE NEW YORK SECOND CHANCE RESCUE RED FUSE COMMUNICATIONS New York USA RED FUSE COMMUNICATIONS New York ABACATEIRO FILMS São Paulo / RED FUSE COMMUNICATIONS New York / RITMIKA AUDIO ARTS São Paulo / STORY DEVELOPING New York / Y&R NEW YORK RED FUSE COMMUNICATIONS New York Y&R NEW YORK
Experience D01/166 31614 TEAM IN FLIGHT INTEL TEST INTEL CORPORATION Santa Clara USA AGENCY INSIDE Santa Clara BEAST San Francisco / INTEL CORPORATION Santa Clara / LIME STUDIOS Santa Monica / MPC LA Culver City / PULSE FILMS Los Angeles
D02 (Live B2B Brand Experience or Activation)
Experience D02/013 01360 RECRUITING CAR VOLVO VOLVO S90 FAMOUSGREY BRUSSELS BELGIUM FAMOUSGREY BRUSSELS FAMOUSGREY BRUSSELS FAMOUS RELATIONS Brussels
Experience D02/019 02083 BORDEAUX 2050 AJE ALCOHOLIC BEVERAGES McCANN PARIS Clichy FRANCE McCANN PARIS Clichy LES IMPRODUCTIBLES Paris / STUDIO GRANDE ARMEE Paris WEBER SHANDWICK Paris M STORIES Clichy
D03 (Brand-owned Experiences)
Experience D03/023 00416 THE NO ESCAPE GAME ADDICT AIDE ADDICT AIDE BETC Paris FRANCE BETC Paris FRANCINE FRAMBOISE Paris / GUM Paris / RITA FILMS Paris
Experience D03/055 00847 BMW TRANSFORMATION OF A LANDMARK BMW AG BMW JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg SIMON & PAUL Hamburg
Experience D03/062 00773 HIGHWAY GALLERY LOUVRE ABU DHABI INSTITUTIONAL TBWA\RAAD Dubai UNITED ARAB EMIRATES TBWA\RAAD Dubai HERTZ RADIO Manila / RAMA INTERNATIONAL LIMITED Dubai ABU DHABI MEDIA COMPANY Abu Dhabi
Experience D03/072 01233 37.5 CLIFFSIDE SHOP 37.5®TECHNOLOGY CLOTHING WORKINPROGRESS Boulder USA WORKINPROGRESS Boulder SHINE AND POLISH Denver SHINE AND POLISH Denver
Experience D03/088 01327 #SPEEDTALK OVK/PEVR (PARENTS OF ROAD VICTIMS) ROAD SAFETY AWARENESS ORGANISATION HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels BELGIUM HAPPINESS BRUSSELS, AN FCB ALLIANCE Brussels
Experience D03/105 02028 DUTCH MASTERJUICES ROYAL PHILIPS BRAND SPONSORSHIP KITCHEN APPLIANCES OGILVY SINGAPORE SINGAPORE OGILVY AMSTERDAM  / OGILVY SINGAPORE DARE CREATIVE Amsterdam / OGILVY London / WEFILM Amsterdam FLEISHMANHILLARD Dublin COMPOUND Amsterdam / HOGARTH WORLDWIDE Singapore / JELIER EN SCHAAF Diemen / MACLOUD AMSTERDAM  / MASSIVE MUSIC Amsterdam
Experience D03/108 01734 BLACK SUPERMARKET CARREFOUR CARREFOUR CARREFOUR Massy FRANCE MARCEL Paris DMBM Paris / GUM Paris / ICONOCLAST Paris / NIGHTSHIFT Paris / PRODIGIOUS Paris
Experience D03/109 02062 TEST KITCHEN BY TACO BELL TACO BELL TACO BELL DEUTSCH LA USA DEUTSCH LA EDELMAN Los Angeles OPENTABLE San Francisco / TACO BELL Irvine
Experience D03/115 01764 EXCLUSIVE THE RAINBOW MARS WRIGLEY CONFECTIONERY SKITTLES DDB CHICAGO USA DDB CHICAGO MJZ Los Angeles / THE MILL Chicago MEDIACOM Chicago / STARCOM Chicago OLSON ENGAGE Chicago
Experience D03/121 02190 UNIVERSAL LOVE MGM RESORTS INTERNATIONAL MGM RESORTS McCANN NEW YORK USA McCANN NEW YORK CRAIG & KARL New York / TROLLBÄCK New York / WOOL & TUSK New York SUNSHINE SACHS & ASSOCIATES New York / YOUR MAJESTY Amsterdam
Experience D03/122 02200 DEISEL – GO WITH THE FAKE DIESEL DIESEL DIESEL Breganze ITALY PUBLICIS ITALY Milan / PUBLICIS New York COSMO STREET New York / RIVAL SCHOOL PICTURES New York PARK PICTURES New York
Experience D03/123 01593 BLIZZARD STORE DAIRY QUEEN BLIZZARD P4 OGILVY Panama City PANAMA P4 OGILVY Panama City CONTEXTO PANAMA Panama  / GEOMETRY PANAMA  / VFX Panama LA TRIBU PERFORMANCE Panama city
Experience D03/127 02208 GAME OF THRONES “TAPESTRY” TOURISM IRELAND TOURISM IRELAND TOURISM IRELAND Coleraine UNITED KINGDOM PUBLICIS LONDON SPACE66 London CARAT London
Experience D03/136 02260 RACE A NATION VODAFONE TELECOMMUNICATIONS McCANN BUCHAREST ROMANIA McCANN BUCHAREST WAVEMAKER ROMANIA Bucharest
Experience D03/138 02250 SPEED BUMP JAGUAR LAND ROVER RANGE ROVER EVOQUE SPARK44 London UNITED KINGDOM SPARK44 London SPARK44 London
D04 (Sponsorship & Brand Partnership)
Experience D04/010 00111 LA FORÊT – BET ON A MURDERER FRANCE TÉLÉVISIONS – FRANCE 3 LA FORÊT (TV SERIES) FRANCE TÉLÉVISIONS Paris FRANCE PUBLICIS CONSEIL Paris HENRY Paris / WINAMAX Paris PUBLICIS CONSEIL Paris PUBLICIS CONSEIL Paris
Experience D04/015 00337 FIGHT FOR TERRITORY LION STEINLAGER DDB GROUP NEW ZEALAND Auckland NEW ZEALAND DDB GROUP NEW ZEALAND Auckland DDB GROUP NEW ZEALAND Auckland APN OUTDOOR Auckland DDB GROUP NEW ZEALAND Auckland LION Auckland
Experience D04/018 00353 THE LIONESS CREST NIKE NIKE WOMENS WIEDEN+KENNEDY AMSTERDAM THE NETHERLANDS NIKE Hilversum / WIEDEN+KENNEDY AMSTERDAM NEW AMSTERDAM FILM COMPANY MINDSHARE Amsterdam NIKE Hilversum / WIEDEN+KENNEDY AMSTERDAM
Experience D04/037 01136 MAKING FUGLY COOL CROCS CROCS SHOES FLEISHMANHILLARD FISHBURN London UNITED KINGDOM FLEISHMANHILLARD FISHBURN London FLEISHMANHILLARD FISHBURN London CHRISTOPHER KANE Bristol / CROCS Amsterdam
Experience D04/057 01600 FORBIDDEN STORIES FREEDOM VOICES NETWORK THE FORBIDDEN STORIES PLATFORM J. WALTER THOMPSON PARIS FRANCE J. WALTER THOMPSON PARIS
Experience D04/061 01852 PROJECT FREE PERIOD JOHNSON & JOHNSON STAYFREE SANITARY PADS DDB MUDRA GROUP Mumbai INDIA DDB MUDRA GROUP Mumbai MOTHERSHIP PRODUCTIONS Mumbai / PRERANA ANTI-TRAFFICKING Mumbai
Experience D04/068 02030 DUTCH MASTERJUICES ROYAL PHILIPS BRAND SPONSORSHIP KITCHEN APPLIANCES OGILVY SINGAPORE SINGAPORE OGILVY AMSTERDAM  / OGILVY SINGAPORE DARE CREATIVE Amsterdam / OGILVY London / WEFILM Amsterdam FLEISHMANHILLARD Dublin COMPOUND Amsterdam / HOGARTH WORLDWIDE Singapore / JELIER EN SCHAAF Diemen / MACLOUD AMSTERDAM  / MASSIVE MUSIC Amsterdam
Experience D04/073 01809 THE ALL-IN PROMO NEWSAN NOBLEX DAVID Buenos Aires ARGENTINA DAVID Buenos Aires CLUSTER MUSIC Buenos Aires
Experience D04/074 01810 THE CURSE OF TILCARA COCA-COLA TROPHY TOUR DAVID Buenos Aires ARGENTINA DAVID Buenos Aires REBOLUCION Buenos Aires PORTAESTUDIO Buenos Aires
Experience D04/075 01790 FOOTBALL DECODED MICROSOFT XBOX / FIFA 18 McCANN LONDON UNITED KINGDOM McCANN LONDON CRAFT WORLDWIDE London / McCANN LONDON  / SOMESUCH London / TWENTYFOUR SEVEN Madrid CARAT London MICROSOFT CORPORATION Reading
Experience D04/082 01952 THE NEYMARLESS SPONSORSHIP GOL LINHAS AEREAS GOL LINHAS AEREAS ALMAPBBDO São Paulo BRAZIL ALMAPBBDO São Paulo ALMAPBBDO São Paulo / SAIGON São Paulo / SATELITE AUDIO São Paulo ALMAPBBDO São Paulo ALMAPBBDO São Paulo
D05 (Launch / Re-launch)
Experience D05/008 00112 LA FORÊT – BET ON A MURDERER FRANCE TÉLÉVISIONS – FRANCE 3 LA FORÊT (TV SERIES) FRANCE TÉLÉVISIONS Paris FRANCE PUBLICIS CONSEIL Paris HENRY Paris / WINAMAX Paris PUBLICIS CONSEIL Paris PUBLICIS CONSEIL Paris
Experience D05/011 00386 THE JOB INTERVIEW CNBC THE JOB INTERVIEW DROGA5 New York USA DROGA5 New York RAUCOUS CONTENT Los Angeles COSMO STREET New York
Experience D05/015 00417 SAVE OUR SPECIES LACOSTE LACOSTE BETC Paris FRANCE BETC Paris ALLSO Paris
Experience D05/018 00435 FIFA 18 MORE THAN A GAME EA SPORTS FIFA 18 adam&eveDDB London UNITED KINGDOM adam&eveDDB London SMUGGLER London
Experience D05/019 00377 XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL MICROSOFT XBOX DESIGN LAB McCANN LONDON UNITED KINGDOM McCANN LONDON CRAFT WORLDWIDE London / FOREAL Trier / MRM//McCANN LONDON McCANN LONDON AYZENBERG Seattle / HELLOWORLD New York / MICROSOFT XBOX Redmond
Experience D05/040 00978 PALAU PLEDGE PALAU LEGACY PROJECT PALAU HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney SONG ZU Sydney / THE POOL COLLECTIVE Sydney / YUKFOO Melbourne RED AGENCY Sydney
Experience D05/054 01601 FORBIDDEN STORIES FREEDOM VOICES NETWORK THE FORBIDDEN STORIES PLATFORM J. WALTER THOMPSON PARIS FRANCE J. WALTER THOMPSON PARIS
Experience D05/063 01735 BLACK SUPERMARKET CARREFOUR CARREFOUR CARREFOUR Massy FRANCE MARCEL Paris DMBM Paris / GUM Paris / ICONOCLAST Paris / NIGHTSHIFT Paris / PRODIGIOUS Paris
Experience D05/077 02191 UNIVERSAL LOVE MGM RESORTS INTERNATIONAL MGM RESORTS McCANN NEW YORK USA McCANN NEW YORK CRAIG & KARL New York / TROLLBÄCK New York / WOOL & TUSK New York SUNSHINE SACHS & ASSOCIATES New York / YOUR MAJESTY Amsterdam
Experience D05/079 01907 VOLVO LIVE REVIEWS VOLVO VOLVO XC60 GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo GREY BRAZIL São Paulo
Experience D05/081 02084 BORDEAUX 2050 AJE ALCOHOLIC BEVERAGES McCANN PARIS Clichy FRANCE McCANN PARIS Clichy LES IMPRODUCTIBLES Paris / STUDIO GRANDE ARMEE Paris WEBER SHANDWICK Paris M STORIES Clichy
Experience D05/083 11207 DEISEL – GO WITH THE FAKE DIESEL DIESEL DIESEL Breganze ITALY PUBLICIS ITALY Milan / PUBLICIS New York COSMO STREET New York / RIVAL SCHOOL PICTURES New York PARK PICTURES New York
Experience D05/090 02231 CORUJA LIFT OFF SUPER BOCK CERVEJA CORUJA SUPER BOCK Porto PORTUGAL SOLID DOGMA Lisbon
D06 (Low Budget / High Impact Campaign)
Experience D06/011 00252 ETERNAL CALDERON LÍBERO MAGAZINE LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid PRIMO Buenos Aires
Experience D06/015 00007 LOVING “IT” BURGER KING DEUTSCHLAND GMBH BURGER KING GRABARZ & PARTNER Hamburg GERMANY GRABARZ & PARTNER Hamburg RABBICORN FILMS Hamburg / SLAUGHTERHOUSE VISUAL MANUFACTURING Hamburg VIZEUM DEUTSCHLAND Hamburg EMANATE München BURGER KING DEUTSCHLAND GMBH Hannover
Experience D06/018 00174 IN REAL LIFE MONICA LEWINSKY MONICA LEWINSKY / ANTI-BULLYING BBDO NEW YORK USA BBDO NEW YORK BBDO STUDIOS New York DINI VON MUEFFLING COMMUNICATIONS New York HEARD CITY New York  / HUMAN New York / THE MILL New York / WORK EDITORIAL New York
Experience D06/046 00863 FINDING FARIÑA MADRID BOOKSELLERS DIGITAL BOOK DDB SPAIN Madrid SPAIN DDB SPAIN Madrid THE CROWD CAVE Barcelona QMS COMUNICACION Madrid
Experience D06/057 01021 FRIENDLY PHOTOGRAPHY BAN IN BERGÜN GRAUBÜNDEN FERIEN HOLIDAY REGION BERGÜN GRAUBüNDEN FERIEN Chur SWITZERLAND JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich JUNG VON MATT/LIMMAT Zürich
Experience D06/078 01602 FORBIDDEN STORIES FREEDOM VOICES NETWORK THE FORBIDDEN STORIES PLATFORM J. WALTER THOMPSON PARIS FRANCE J. WALTER THOMPSON PARIS
Experience D06/110 01909 CORRUPTION DETECTOR RECLAME AQUI VIGIE AQUI GREY BRAZIL São Paulo BRAZIL GREY BRAZIL São Paulo
D07 (Single Country Campaign)
Experience D07/019 20428 CLOROX DROPPER FROG CLOROX PUERTO RICO CLOROX PHD PUERTO RICO Guaynabo PUERTO RICO DDB Guaynabo PHD PUERTO RICO Guaynabo PHD PUERTO RICO Guaynabo
Experience D07/027 01128 THE DAILY SHOW PRESENTS: THE DONALD J. TRUMP PRESIDENTIAL TWITTER LIBRARY COMEDY CENTRAL THE DAILY SHOW WITH TREVOR NOAH COMEDY CENTRAL New York USA 23 STORIES X CONDE NAST New York / COMEDY CENTRAL New York 23 STORIES X CONDE NAST New York / COMEDY CENTRAL New York COMEDY CENTRAL New York COMEDY CENTRAL New York
Experience D07/029 00945 THE PRICE OF EQUALITY SCOTIABANK CREDIT CARD WUNDERMAN PHANTASIA Lima PERU WUNDERMAN PHANTASIA Lima LA PEPA Lima PHD CAUSAMEDIA Lima LLORENTE & CUENCA Lima
Experience D07/052 10202 BVG X ADIDAS – THE TICKET-SHOE BERLINER VERKEHRSBETRIEBE (BVG) THE LIMITED EDITION BVG X ADIDAS ORIGINALS EQT 93/BERLIN, THE SNEAKER THAT’S A YEARLY TICKET. JUNG VON MATT Hamburg GERMANY JUNG VON MATT Hamburg ACHTUNG! Hamburg GUD.BERLIN  / MARKENFILM CROSSING Hamburg / VIRUS Hamburg
Experience D07/062 01872 SINDOOR KHELA – NO CONDITIONS APPLY TIMES OF INDIA TIMES OF INDIA FCB INDIA  Mumbai INDIA FCB INDIA  Mumbai FCB INDIA  Mumbai FCB INDIA  Mumbai
Experience D07/089 02217 VODAFONE SAKHI VODAFONE INDIA VODAFONE SAKHI OGILVY MUMBAI INDIA OGILVY MUMBAI
Experience D07/097 10657 THE GIF TRILOGY SAN MIGUEL MANILA BEER LOLA MULLENLOWE Madrid SPAIN LOLA MULLENLOWE Madrid LA JOYA PRODUCCIONES Madrid FREE YOUR MIND Madrid
Total Entries: 218
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